Orlando SEO Company

SEO marketing that drives visibility, traffic and growth

SEO isn’t about chasing keywords—it’s about being found when it matters most. We build search strategies that align technical SEO, content, and intent to increase visibility, attract qualified traffic, and drive long-term, measurable growth. Every approach is grounded in data, built to adapt to algorithm changes, and focused on turning organic search into a reliable growth channel—not a guessing game.

SEO marketing built for long-term growth, not short-term tricks

As an Orlando SEO company, we build strategies engineered for growth. Every keyword, link, and line of content is intentionally crafted to attract the right audience, strengthen visibility, and drive measurable impact. Expect more qualified traffic, higher conversions and results that scale - month after month.

Quick wins with long-term impact

SEO should not take a year to show signs of life. We identify early opportunities - technical fixes, content gaps, and intent mismatches - that unlock momentum fast, while laying the groundwork for sustainable, compounding growth.

Built for results, not promises

We don't chase rankings for the sake of reports. Every SEO strategy is built around search intent, competition, and conversion potential. This way, visibility translates into qualified traffic, not empty impressions.

SEO that connects rankings to revenue

Traffic alone does not grow business. We tie SEO performance to outcomes that matter - leads, conversions, and revenue - ensuring organic search becomes a measurable growth channel, not a vanity metric.

SEO services built for growth

SEO only works when it's built to scale. We focus on strategies that strengthen
technical performance, align content with search intent, and build authority over time.
Expect visibility increases, traffic improvements, and results compounding,

Technical SEO & site health

We remove the technical barriers that hold sites back. From crawlability and site speed to indexing and Core Web Vitals, we ensure your site is built on a strong foundation that search engines can trust and users can navigate with ease.

Keyword research & search intent

We go beyond search volume to understand intent. By identifying high-value keywords and mapping them to real user needs, we ensure your content attracts the right audience at the right stage of their journey.

On-page SEO & content optimization

We optimize every page with purpose. From metadata and internal linking to content structure and clarity, we refine on-page elements to improve relevance, rankings, and engagement across your site.

Content creation strategy

We create content designed to be found and trusted. Our content strategies focus on authority, usefulness, and consistency—helping your brand earn visibility, build credibility, and support long-term growth in search.

Authority building & digital PR

We strengthen your site’s authority where it matters most. Through high-quality backlinks, digital mentions, and strategic outreach, we build trust signals that support rankings and protect performance over time.

SEO monitoring & reporting

SEO doesn’t stand still—and neither do we. We continuously monitor performance, track meaningful metrics, and refine strategy to adapt to algorithm changes and keep growth moving forward.

Selected work

Results matter more than presentations. These case studies show how paid social drives real performance—not just impressions.

Olikano Wellness
•
Web design
•
Webflow
Website redesign leads to 114% increase in new visitors in 5 weeks
Tolstoy
•
Web design
•
Webflow
44% higher CTR after message and heirarchy adjustments
Olikano Wellness
•
Web design
•
Webflow
This is some text inside of a div block.

Not all SEO companies
are built the same

Many SEO providers promise rankings. Few are structured to deliver sustainable visibility. This is where the difference becomes clear - in strategy, execution, adaptability, and long-term results.

Feature
SEO strategy & roadmap
Technical SEO
Search intent & keyword strategy
On-page optimization
Content strategy & quality
Authority & link building
Algorithim adaptability
Measurement & reporting
SEO-to-revenue alignment
Craft & Code
Clear strategy tied to business goals
Strong technical foundation, always mainted
Intent-led keyword
strategy
Structured, conversion-focused optimization
Authority-driven, high-quality content
Quality backlinks,
earned naturally
Built to adapt
as search evolves
Transparent reporting, tied to outcomes
SEO strategy aligned to conversions and revenue
Typical Agency
Generic strategy, limited customization
Baseline technical setup only
Volume driven keyword selection
Standard on-page optimization
Content focused on quantity
Inconsistent link quality / low-authority sources
Reactive to algorithim changes
Ranking-focused reporting vs. ROI
Limmited connection to revenue
Freelancers
Ad-hoc approach, no roadmap
Basic fixes, limited depth of technical knowledge
Surfance-level keyword research w/ basic tools
Page-by-page optimizations only
Content without clear strategy
Minimal or risky link building to gray hat sites
Inconsistent
adaptation
Simple reports, limited insights
Very rarely do reports tie to revenue
In-house team
Aligned internally, limited external insight
Dependent on internal resources (software, etc)
Informed by brand knowledge only
Functional, not deeply optimized
Strong brand voice, limited scalability
Low priority or resource-limited
Slower response to updates
Clear internally, less specialized
Indirect connection to revenue
Our SEO process

A proven process -
from strategy to launch

Each phase is intentional - clarity first, design second, refinement last. It's how we create award winning experiences that are intuitive to use, built to scale and designed for long-term growth.

We start by understanding your business, audience, and competitive landscaping - identifying where organic search can realistically drive growth and where the biggest opportunities exist.

Technical audit & foundation

We assess site health, performance, and crawlability, addressing technical issues that limit visibility and ensuring your site is built on a foundation that search engines can trust.

Search intent & keyword strategy

We map high-value keywords to real user intent, prioritizing opportunities that attract qualified traffic and support meaningful conversations - not just rankings.

On-page optimization & content execution

We optimize existing website pages and create new content to improve relevance, structure, and clarity - aligning every page with both search engines and users.

Orlando-seo-one-page-optimization

Authority building & visibility growth

We strengthen your website's authority through high-quality backlinks, digital mentions, and strategic outreach that improve trust and long-term rankings.

Orlando seo backlinks and authority building

Monitoring, reporting & optimization

SEO is never static. We continuously monitor performance, report on meaningful metrics, and refine our strategy to adapt to algorithm changes and sustain growth.

Ongoing monitoring, reporting and optimization with an Orlando SEO company

Trusted by leading brands

We partner with leading brands and organizations to use SEO and digital strategy
to increase visibility, attract qualified traffic, and drive measurable revenue growth.

Your Brand Here
FAQ's

Frequently asked quetions

How long does SEO take to actually work?

SEO isn’t instant—but it shouldn’t feel endless either. With the right strategy, most Orlando SEO campaigns show early momentum within 60–90 days, followed by compounding growth as authority and relevance build over time.

What makes your Orlando SEO approach different?

Most Orlando SEO companies focus on checklists and rankings. We focus on intent, visibility, and revenue—building SEO strategies that connect search performance to real business outcomes, not just reports.

Do you specialize in Orlando SEO or do you work with other regions?

Both. Our Orlando search engine optimization strategies are built with local competition, intent, and visibility in mind—but the same frameworks scale cleanly to regional and national markets.

Why did our rankings suddenly drop?

SEO drops are often caused by algorithm updates, technical issues, or outdated content—not always obvious mistakes. We diagnose what changed, fix what’s holding your site back, and rebuild visibility before losses compound.

Is SEO still worth it with AI and algorithim changes?

More than ever. As search evolves, quality, authority, and intent matter more—not less. Our Orlando SEO strategies are built to adapt to algorithm updates and AI-driven search experiences, not break because of them.

Can you help if we've already worked with another SEO company?

Yes—and this is common. Many businesses come to us after working with an Orlando SEO company that focused on activity instead of outcomes. We audit what’s been done, identify gaps, and rebuild a strategy that actually performs.

How do you measure success with SEO?

We believe that "SEO success" is more than rankings. We believe that success is measured through visibility, qualified traffic, leads, and revenue. Our monthly reporting will clearly show what users came from organic search queries, backlink referrals, and more, allowing us to closely tie SEO to sales - leading to a positive ROI for your SEO marketing.

Will SEO work for a competitive industry?

Competitive industries are where strategy matters most. With the right technical foundation, content positioning, and authority-building approach, Orlando SEO can outperform larger competitors who rely on outdated tactics.

Is there a long-term contract required for SEO?

No. We don’t believe in locking clients into long-term commitments. Our Orlando SEO partnerships are built on transparency, performance, and results—not obligations. We do highly recommend however giving our expert SEO team at Craft & Code 6 months minimum to ensure that our strategies begin to come to fruition before making any rash decisions.

Latest insights

Insights & perspectives

Thoughtful insights, informed perspectives, and opinions from our team

Brandon Holt
•
The 2025 Guide To Branding Your Non Profit Organization
•
When to Rebrand Your Company - Is It Time?
Craft & Code
•
Effective Digital Marketing Strategies For Small Businesses